"We sent an eVIP Service Campaign to 3,940 customers ... helping us generate $19,390.71 in sales to customers that had not been back to our dealership in over 365 days ...". ~Carr Subaru, Chris Bradshaw

Subaru

Dealership Location:

Connecticut

Date of eNOW Campaign:

2006/10/06

eNOW Campaign Type:

Free Service Car Clinic

Term of eNOW Campaign:

21

Total eNOW Emails Sent:

1776

Total eNOW Customer Visits within 30 Days:

203

eNOW Campaign Response Rate:

11.43%

Total Revenue Generated from eNOW Campaign:

$54,198.43

This dealership generated $54,198.43 from only 1776 emails sent.

Permission based email marketing, when done properly, will result in huge revenue generation!