"We sent an eVIP Service Campaign to 3,940 customers ... helping us generate $19,390.71 in sales to customers that had not been back to our dealership in over 365 days ...". ~Carr Subaru, Chris Bradshaw

Toyota - L/M

Dealership Location:

California

Date of eNOW Campaign:

2006/09/26

eNOW Campaign Type:

Fall Service Special

Term of eNOW Campaign:

30

Total eNOW Emails Sent:

1879

Total eNOW Customer Visits within 30 Days:

248

eNOW Campaign Response Rate:

13.2%

Total Revenue Generated from eNOW Campaign:

$30,145.17

This dealership generated $30,145.17 from only 1879 emails sent.

Permission based email marketing, when done properly, will result in huge revenue generation!