"We sent an eVIP Service Campaign to 3,937 customers. This single campaign helped us generate $12,902.81 in sales to customers that had not been back to our dealership in over 365 days. Being able to recapture these lost customers pays for our email marketing expenses. These "lost customers" spent an average of $500.30, which is more than our average RO". ~Ted Britt Ford, Jeff Cain
 

AutoRevenue now supports Ford and Lincoln-Mercury Dealers' multi-point inspection report card 99P

All car lines can take advantage of autoRevenue's e-Service Reminder program that emails inspection report results to customers

 

LEE, MA., July 27, 2006 - To help Ford and Lincoln-Mercury dealers comply with sending customers the results of the Form 99P inspection reports, @utoRevenue™ announced today that the company is now offering a new service that automatically sends the inspection results via email to the dealers' customers.

With @utoRevenue's automated inspection report emails, dealerships email follow-up Critical Component Inspection Reports to customers after scheduled service visits to notify them of the test results on the tires, battery and brakes pads.

"The good news is that any service department for any car line can take advantage of our new email reporting service," said John M. Miller, Founder and General Manager of AutoRevenue. "This email service is definitely going to boost business for a dealer's service department and make vehicle owners thank the dealerships for alerting them to possible problems."

The email reports identify tire tread depth, alerting customers if their vehicles' tires need replacing, balanced or rotated; show if brake pads are in good condition or need to be replaced; and indicate if the battery needs immediate attention.

The email messages also urge the customer to return to the dealership if needed to replace the battery, tires or brake pads, and contain links the customer can click on to schedule appointments with the dealership for tire rotations, battery replacements and brake repairs.

The @utoRevenue inspection report email is part of @utoRevenue's popular e- Service Reminders, permission-based emails sent to dealership customers to reminding them their vehicles need servicing.

"Dealerships using @utoRevenue's email service are already experiencing considerable increase in revenue," said Miller. "With the addition of this new feature, customers returning to the dealership for tires, brake pad replacement or new batteries should increase significantly from the dealership's historic rates."

About @utoRevenue(www.autorevenue.com) @utoRevenue, a Dominion Enterprises Company based in Lee, Ma., is the leading permission based marketing company in the automotive industry. John M. Miller, Founder and General Manager, has extensive experience in the auto industry as an executive for COIN Financial Systems, Ultimate Prospecting Systems, Reynolds and Reynolds and KeyTrak.

For more information, contact Aleisha Gibbons, agibbons@autorevenue.com, 866-628-6245 X1003 or dbates@batescommunications.com, 678.438.3674